alya sahara fashion: May 2010

India’s two fashion weeks, Wills Lifestyle India Fashion Week and Lakme Fashion Week, will commence in few days time. Wills Lifestyle India Fashion Week will kick off from March 12th and will conclude on March 16th in Indian capital New Delhi, whereas Lakme Fashion Week will start after that in India’s financial capital Mumbai. The Wills Lifestyle India Fashion Week promises to me a mega event this time, as this time as many as 84 designers are participating in the event, out of which 61 designers will get to show their designs on the ramp in total 40 shows, and others will get to show their designs in the exhibition area. This year 15 new designers are getting the chance to exhibit their designs at the fashion week, also 10 budding designers will get the chance to show their designs. The five day event is being sponsored by ITC Group’s Wills Lifestyle and Fiama Di Wills, Chivas, Hewlett Packard, Audi, Birla Cellulose, Reliance Mutual Fund, Elle magazine, Le Meridien, Big FM and Yahoo India . This year India Fashion week, which is organized by the Fashion Design Council of India (FDCI), also has lot of big names as the sponsors. The designers will be showcasing their designs under three categories Contemporary, Synthesis/Heritage and Creator at the eleventh edition of the Wills Lifestyle India Fashion Week. Last minute preparations are at full swing at the Pragati Maidan Exhibition complex in New Delhi for the five days long Wills Lifestyle India Fashion Week. After Delhi all the buyers and fashion editors will move to Mumbai for the Lakme Fashion week.